Artfully crafted for generations text.

Here at La Alteña distillery we’re a family of artisans committed to making an exceptional tequila. El Tesoro means “the treasure,” a name chosen to honor the legacy of our founder and the traditional methods used to craft our tequila.


La Alteña distillery was created in 1937 by Don Felipe Camarena. He was a visionary man who saw the potential to make a great tequila, up here, in the mineral-rich highlands of Jalisco. Today, his grandson Carlos Camarena is our Master Distiller and his sister, Jenny Camarena, our first female Director of Operations.
The Camarena family continues to honor the traditional way Don Felipe made tequila over 80 years ago.

But most importantly, it is the care and dedication of the people at La Alteña that make El Tesoro really special. Our passion and community bond help us make a tequila that we are truly proud of. Together, we craft the Art of Tequila.

A portrait of Carlos Camarena, master distiller of El Tesoro Tequila.

Nestled in the Jalisco highlands, La Alteña distillery can be found in the heart of Mexico. Here, the mineral-rich soil and high altitude give our agave a fruity, floral flavor that shines through in every drop of El Tesoro.